Privacy Policy

Smooth Supply Effective Date: May 18, 2026 Last Updated: May 18, 2026

1. Introduction

Smooth Supply (“Smooth Supply,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit https://smoothsupply.co, contact us, subscribe to our newsletter, book a discovery call, or otherwise interact with our website or services.

By using our website, you agree to the practices described in this Privacy Policy.

2. Information We Collect

We may collect the following categories of information:

Information you provide directly

When you interact with our website, we may collect information such as:

  • First name

  • Last name

  • Email address

  • Company name

  • Phone number

  • Message content or inquiry details

  • Information submitted when booking a discovery call

  • Newsletter subscription preferences

Automatically collected information

When you visit our website, we may automatically collect certain technical and usage information, including:

  • IP address

  • Browser type

  • Device type

  • Operating system

  • Pages visited

  • Referring website

  • Date and time of visit

  • Cookie and similar tracking data

Business inquiry information

If you contact us regarding supply chain, sourcing, engineering, quality control, manufacturing, logistics, compliance, or consulting services, we may collect information related to your company, products, suppliers, market needs, or project requirements.

3. How We Use Information

We may use the information we collect to:

  • Respond to inquiries and contact requests

  • Schedule discovery calls or consultations

  • Provide information about our services

  • Send newsletters, market insights, case studies, or business updates

  • Improve our website, content, and user experience

  • Analyze website performance and visitor engagement

  • Manage customer relationships and business communications

  • Support service delivery, project scoping, and operational planning

  • Protect against fraud, unauthorized activity, or misuse

  • Comply with legal, regulatory, and contractual obligations

4. Newsletter and Marketing Communications

If you subscribe to our newsletter or request updates, we may send you supply chain insights, practical tips, case studies, market updates, or promotional communications.

You may unsubscribe at any time by using the unsubscribe link in our emails or by contacting us directly.

5. Cookies and Similar Technologies

Our website may use cookies, pixels, analytics tools, and similar technologies to understand how visitors use the website, improve functionality, measure performance, and support marketing efforts.

You may be able to disable cookies through your browser settings. However, some website features may not function properly if cookies are disabled.

6. How We Share Information

We do not sell your personal information. We may share information with:

  • Service providers who support website hosting, analytics, email marketing, scheduling, CRM, or business operations

  • Professional advisors, including attorneys, accountants, consultants, and insurers

  • Business partners or contractors when necessary to evaluate or deliver services you request

  • Government authorities, regulators, or other parties when required by law

  • Successors or assigns in connection with a merger, acquisition, restructuring, or sale of assets

Any third parties we work with are expected to use personal information only as necessary to provide services to us or comply with applicable law.

7. International Data Transfers

Smooth Supply operates with a global business footprint, including offices or operations associated with the United States, China, and Hong Kong. Your information may be processed or stored in countries other than your country of residence.

Where required by applicable law, we take reasonable steps to protect personal information transferred internationally.

8. Data Retention

We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, including to provide services, maintain business records, comply with legal obligations, resolve disputes, and enforce agreements.

9. Data Security

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information against unauthorized access, disclosure, alteration, or destruction.

However, no website, email system, or internet transmission is completely secure. You use our website and submit information at your own risk.

10. Your Privacy Rights

Depending on your location, you may have rights regarding your personal information, including the right to:

  • Access the personal information we hold about you

  • Request correction of inaccurate information

  • Request deletion of certain personal information

  • Object to or restrict certain processing

  • Withdraw consent where processing is based on consent

  • Opt out of marketing communications

  • Request information about how your data is used or shared

To exercise these rights, contact us using the information below.

11. California Privacy Notice

If you are a California resident, you may have additional rights under California privacy laws, including the right to know, delete, correct, and opt out of certain data sharing practices.

Smooth Supply does not sell personal information as commonly understood. If our practices change, we will update this Privacy Policy accordingly.

12. Children’s Privacy

Our website and services are intended for business users and are not directed to children under 13 years of age. We do not knowingly collect personal information from children.

13. Third-Party Links

Our website may contain links to third-party websites, platforms, or services, including social media platforms. We are not responsible for the privacy practices, content, or security of third-party websites.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The updated version will be posted on this page with a revised “Last Updated” date. Continued use of the website after updates means you accept the revised policy.

15. Contact Us

If you have questions about this Privacy Policy or our privacy practices, please contact us:

Smooth Supply Consulting Limited

Registered address: Unit 2 9F, The Broadway, No 54-62 Lockhart Road, Wan Chai, Hong Kong S.A.R.

Smooth Supply Email: [email protected]